Soccer fans have a lot to get excited about this summer. After months of anticipation, the 2026 FIFA World Cup will officially kick off on June 11, hosted by USA, Mexico, and Canada. It’s set to feature a bevy of nail-biting matchups that will culminate in the event’s final game, taking place on July 19. The competitive showcase — which only happens once every four years — brings together some of the best players and teams from around the world for a high-energy showdown that puts the spirit of the sport on full display, all while delivering a number of surprises and heartbreaks along the way.
To celebrate the momentous tournament, dozens of major brands and retailers have tapped into the excitement surrounding the event via an array of exclusive products, limited-edition collections, and even a few unexpected collaborations — all designed to commemorate the 2026 FIFA World Cup and help viewers look the part of a bona fide soccer fan. Fashion labels like Old Navy and Adidas to beauty brands like Paula’s Choice and Patchology have reimagined what it looks like to support your favorite teams.
Ahead, we’ve curated a guide to the 10 best 2026 FIFA World Cup collections, with pieces that’ll help you kick off your next watch party in style.
The Best World Cup 2026 CollaborationsBest limited-edition scent: Dove Limited Edition Palo Santo and Sage Antiperspirant Spray at $8For a soft, subtle look: Aerie FWC26 OFFLINE Mesh Short Crew Sock at $13Fashionable and functional: Hollister Callie Reversible Cami at $20For the beauty fans: Patchology FIFA Team USA Eye Patches at $20Y2K meets World Cup: Old Navy FIFA World Cup 26 Smocked Graphic T-Shirt at $24, originally $35Enter the skin-care sweepstakes: Paula’s Choice Youth-Extending Daily Hydrating Fluid SPF 50 at $27, originally $40For the hat enthusiast: Abercrombie & Fitch World Cup Graphic Snapback Cap at $45For the ultimate fashionista: Adidas Mexico Reconstructed Bringback Jersey at $90Best micro-detail: Levi’s U.S. Soccer 478 Baggy Fit Shorts at $100A cozy classic: Gap FIFA World Cup VintageSoft Terry Oversized Hoodie at $108
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